It’s every marketer’s worst nightmare: Churn. It’s what happens when customers, who are notoriously fickle with their loyalties, come to a company, only to leave eventually for your competitor. If you’ve experienced this, it’s probably not...
Today, there are more than 2.23 billion monthly Facebook users. This represents an 11% increase from last year. In case you had any doubts about the functionality of Facebook, this statistic should put it right to rest. As if that weren’t enough, there are also 1.15...
If you’re planning to throw a customer appreciation party, there’s one thing you have to do, no matter what: make sure it doesn’t suck. Because the stated purpose of a client event is to celebrate your customers, recognize milestones, and say “thank-you” for all the...
Did you know that more than 50% of customers who conduct a local search will visit a store within a day? What’s more,78% of local mobile searches result in an offline purchase, and about 56% of all “on-the-go” searches have local intent. To put this...
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